Short Answer 
The Electoral College shows a bias towards smaller states, creating a disparity between popular votes and election outcomes, leading to a feeling of diminished voter influence. This bias influences campaign strategies, as candidates focus on swing states while neglecting the broader electorate, prompting calls for reforms such as transitioning to a direct popular vote.
Step 1: Understanding the Bias of the Electoral College
The Electoral College has a significant bias towards smaller states, which often leads to a disconnect between the popular vote and the election outcomes. This system results in voters from less populated areas having a disproportionate influence on election results compared to voters in larger states. As a result, many citizens feel that their votes carry less weight, undermining the concept of a fair democracy.
Step 2: The Impact on Campaign Strategies
The focus of presidential campaigns tends to center around swing states, often neglecting the majority of the electorate. Candidates prioritize strategies aimed at securing electoral victories in these fluctuating states rather than addressing the concerns of the general population. This approach can lead to polarized campaigning and a lack of attention to diverse perspectives across the nation.
Step 3: Calls for Reform or Replacement
Given the shortcomings of the Electoral College, many advocates are pushing for reforms or a complete replacement of the system. Suggested alternatives include transitioning to a direct popular vote or implementing a proportional electoral system that better reflects the will of the American people. With historical instances where the winner of the popular vote did not secure the presidency, the conversation around electoral reform is gaining urgency and momentum.