Short Answer 
Dr. Bach’s study utilizes deception by not fully informing participants about the research’s true nature, which raises ethical concerns. Debriefing is essential afterward to explain the study’s objectives and the use of deception, which helps maintain trust and transparency in research practices.
Step 1: Understanding Deception in Research
In Dr. Bach’s study, *deception* is a key element since participants were not fully informed about the research’s true nature. This method involves putting participants into groups with confederates who have pre-set choices, affecting the participants’ decisions without their awareness of the full study’s purpose. It’s crucial to recognize how this *deception* impacts ethical conduct in psychological research.
Step 2: Importance of Debriefing
Following the study, *debriefing* becomes essential to uphold ethical standards. This process involves providing participants with a thorough explanation of the true objectives of the research and clarifying the reasons for employing *deception*. Debriefing ensures participants understand how their involvement fits into the broader research goals and the significance of the findings.
Step 3: Maintaining Trust and Transparency
Debriefing not only informs participants but also plays a vital role in maintaining *trust* and transparency in psychological research. It reassures participants that their involvement is valued and that ethical guidelines are being followed thoroughly. By fostering an open dialogue after the study, researchers can mitigate any potential distress caused by the initial *deception* and reinforce ethical responsibility in research practices.